PharmaCARE (We CARE about YOUR health®) is one of the worlds most successful pharmaceutical companies, enjoying a reputation as a caring, ethical and well-run company that produces high-quality products that save millions of lives and enhance the quality of life for millions of others. The company offers free and discounted drugs to low-income consumers, has a foundation that sponsors healthcare educational programs and scholarships, and its CEO serves on the PhRMA board. PharmaCARE recently launched a new initiative, We CARE about YOUR world®, pledging its commitment to the environment through recycling, packaging changes and other green initiatives, despite the fact that the companys lobbying efforts and PAC have successfully defeated environmental laws and regulations, including extension of the Superfund tax, which was created by Comprehensive Environmental Response, Compensation, and Liability Act (CERCLA).
Based in New Jersey, PharmaCARE maintains a large manufacturing facility in the African nation of Colberia, where the company has found several healers eager to freely share information about indigenous cures and an abundance of Colberians willing to work for $1.00 a day, harvesting plants by walking five (5) miles into and out of the jungle carrying baskets that, when full, weigh up to fifty (50) pounds. Due to the low standard of living in Colberia, much of the population lives in primitive huts with no electricity or running water. PharmaCAREs executives, however, live in a luxury compound, complete with a swimming pool, tennis courts, and a golf course. PharmaCAREs extensive activities in Colberia have destroyed habitat and endangered native species.
Describe the key characteristics of a stakeholder and determine all the stakeholders within the PharmaCARE scenario.
Analyze the human rights issues presented by PharmaCAREs treatment of the Colberias indigenous population versus that of its executives. Recommend at least three (3) changes PharmaCARE can make to be more ethical going forward
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